How the Nike Hypervenom Phatom was born?
Step 1 – Supernatural performance starts simple as the basic shape is formed. Nike take a clear mold, with no laces, to ensure they get the right fit around the foot. Notice the added layer of padding around the heel region.
Step 2 – The search for the cleanest strike begins. A taper is added to the lacing to ensure the boots fit tight and Nike work to create a new type of upper. Also, the heel counter is added at this stage.
Step 3 – Offset laces provide a bigger strike zone. As well as the offset lacing, Nike look to define the actual strike zone and materials used. This is the stage where extensive wear testing starts to really go into effect.
Step 4 – NIKESKIN texture is added for maximum grip, control and quality first touch. By now, Nike know exactly what the finalized product should be about – it is a matter of finalizing and modifying several elements. Notice at this stage there is a layer added just around the soleplate to ensure they are durable through the testing phase.
Step 5 – The Hypervenom takes shape with NIKESKIN mesh upper and All Conditions Control. As you can see, the final product is nearly on hand, with a lot of design elements coming into play. The Nike swoosh has been defined and the tongue takes clearer shape.
Step 6 – Next up – deadly style. Nike finalizing the colorway and any final details that need to be addressed. This is the boot that is blacked out and put through more extensive testing by pro’s to really ensure everything is up to scratch.
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